The Monday Mention

A newsletter devoted to helping you cut through the marketing crap with remarkably fresh insights into creating more human connections with your customers.

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On the occasional Monday, you’ll get my take on messaging, copywriting, and turning subscribers into raving fans without the hype or the BS.

Yes. Really.

I’ll never share your email with any third-party. Promise. 

About Jen Havice

Jen Havice is a messaging consultant and customer researcher who helps subscription model businesses determine who their best-fit customers are, what makes them tick, and how to craft irresistible copy to turn more prospects into raving fans. 

Jen has consulted for both B2B and B2C growing subscription businesses, including Scott’s Cheap Flights, Field Nation, ConversionXL, and Examine.com. Her book, Finding the Right Message, continues to be the go-to resource for both copywriters and marketers interested in learning how to conduct voice of customer research to improve their messaging.

When she’s not sifting through survey responses or clarifying value propositions, you can find her chasing after two quirky wire-haired pointers and three large horses. She lives and works in the Twin Cities – or as she affectionately likes to call it, the land of 10,000 hot dishes.

Is your messaging strategy worth it?